‘Madagascar 3’ Powers Past ‘Prometheus’ With $60.3M at Box Office!

Family audiences turned out in droves for “Madagascar 3: Europe’s Most Wanted,” pushing the DreamWorks Animation CGI sequel to a better-than-expected $60.3 million weekend at the U.S. box office.

Big turnouts on Saturday and Sunday pushed it past Fox and Ridley Scott’s “Prometheus,” which had led after taking in $21.4 million Friday, and went on to an impressive $50 million for the weekend.

“Madagascar 3” also hauled in $75.5 million from 28 overseas territories in its first weekend — including an eye-popping $16.5 million from Russia — making it the weekend’s No. 1 film worldwide. It added $11 million from Brazil and $10.5 million from China.

With no real family film in the U.S. marketplace since April, “Madagascar 3′ plainly filled a box-office void. Both movies delivered on the high end of expectations, particularly the R-rated “Prometheus,” in a busy weekend at the cineplexes.

“Madagascar 3” turned in the biggest debut weekend in the franchise history, and the best opening for DreamWorks Animationsince “Shrek 4” bowed to $70 million in 2008.

“The release date worked great for us,” DWA’s chief marketing office Ann Globe told TheWrap Sunday, “particularly for parents.”

“Madagascar 3” was a hit with audiences, which were 56 percent female and 54 percent under 25. They gave it an “A” CinemaScore. It’s been nearly four years since the last “Madagascar” film and the numbers suggest it not only connected with earlier fans but made some new ones.

Top 5 US Box Office :

  1. Madagascar 3: Europe’s Most Wanted 

  2. Prometheus

  3. Snow White and the Huntsman

  4. Men in Black 3

  5. The Avengers 

Top 5 Lebanese Box Office : 

  1. Snow White And The Huntsman

  2. Men In Black 3 In 3D

  3. What To Expect When You’re Expecting

  4. The Avengers 3D

  5. A Few Best Men

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