Samsung Galaxy and Ativ live streaming

Live video from Samsung’s event in London. It’s scheduled to start at 7 p.m. U.K. time, 9 p.m Beirut Time.

Note that once the event starts we will suspend the posting of new articles and updates until the show is over.

Introducing iOS7: The mobile OS from a Whole New Perspective!


All-new design.

iOS 7 started with a desire to take an experience people love and make it better. To make it even simpler, more useful, and more enjoyable — but still feel instantly familiar. The design of iOS 7 is beautiful because it’s all of those things. And it’s the start of a new chapter for iOS.

All-new features.

Control Center, AirDrop for iOS, and smarter multitasking are just a few of the great new features in iOS 7. And all your favorite apps have been enhanced to make everything even easier to get to and use. So with iOS 7, not only is your device more capable, you are, too.

Control Center

Notification Center


iTunes Radio










  1. Panorama format is available on iPhone 4S, iPhone 5, and iPod touch (5th generation). Square and video formats and swipe to capture are available on iPhone 4 or later, iPad (3rd generation or later), iPad mini, and iPod touch (5th generation).
  2. Filters in Camera are available on iPhone 5 and iPod touch (5th generation). Filters in Photos are available on iPhone 4 or later, iPad (3rd generation or later), iPad mini, and iPod touch (5th generation).
  3. AirDrop is available on iPhone 5, iPad (4th generation), iPad mini, and iPod touch (5th generation) and requires an iCloud account.

iOS 7 will be compatible with:

iPhone 4, 4S and 5.

iPod 5th Generation.


iPad 2, iPad Retina and iPad Mini.

LiveBlog Apple’s WWDC 2013


Click this image above every minute to refresh this page and stay up-to-date with the latest info from Apple’s WWDC 2013!
Click this image above every minute to refresh this page!

Thanks to everyone for reading! Stay Tuned For ECB’s Future Posts about the new releases and future WWDC 2013 Posts !

  • “This is it. This is what matters. The experience of a product. How will it make someone feel? Does it deserve to exist?”
  • “We’ve created an ad to express this, and I’d like to share it with you now.”
  • “The words we showed you at the beginning reflect our values. You’ll see these reflected in our products in the future.”
  • “We are incredibly proud of all these products. I’d like to thank everyone at Apple that works so hard to create them.”
  • “What a morning. OS X Mavericks. New, incredible MacBook Airs. The next generation Mac Pro. iWork for iCloud…”
  • iOS 7 available to developers today, for everyone else in the Fall
  • “This is a major release for our developers as well. Over 1500 APIs.”
  • “If a thief tries to turn off Find my iPhone or wipe the device, they will not be able to reactivate it.”
  • Activation Lock
  • “There’s one feature I want to talk about in more detail.”
  • FaceTime audio! , Notification Sync
  • “There’s more to iOS 7 than we had time to talk to you about today.”
  • This will be the first streaming service that has Led Zeppelin. So that’s exciting.
  • So, you can listen to radio stations, and then buy if you like the song.
  • A little demo hiccup… “Once you have a station you love, you can share it with a friend or start a new one based on the song.”
  • “Today we’re introducing an amazing new way to discover music: iTunes Radio.”
  • “You see all of your purchased music right in your library.”
  • Next up, music. “This is the best music player we’ve ever done.”
  • You no longer have to manually manage app updates.
  • Auto-updating apps in the background.
  • “What if you could get iOS on the screen that’s in your car?”
  • “We want to take car integration to a whole other level.”
  • You can adjust settings with siri like brightness.. and u can now search Twitter with Siri, and Wikipedia
  • And new international voices. Very HAL-like.
  • Siri has a new voice. And a male voice. And they sound really, really real.
  • “New Gorgeous interface!”
  • “Let’s talk about Siri.”
  • “Integration with internet services is a huge part of iOS, and never more so than with iOS 7.”
  • Apple now supports video via iCloud photo sharing.
  • AirDrop, iCloud, Twitter, Facebook… looks like there’s another icon.
  • You can share into other people’s photo streams, and other people can share into yours it looks like
  • “We also have great new ways to share your photos.”
  • You can tap and scrub over the photos in the year view to see larger photos.
  • You can zoom out to entire years. Very interesting. “You can make out patterns of photos.”
  • New photos app automagically organizes your pictures, based on where and when — called “moments”
  • New camera app has automatic “square” camera for Instagram shots. Ha!
  • iPhone 4S will not get Airdrop, nor will the iPhone 4.
  • “You just tap to share. You don’t need to wander around, bumping your phone.”
  • Airdrop for iOS
  • No reloading of apps — looks really slick.
  • Multitasking is now almost exactly like webOS.
  • Switching over to Control Center, the slide-up quick toggles menu
  • The tab overview features a very smooth animation, each page has its own preview, and you’re no longer limited to just eight.
  • Tabs work as a kind of Rolodex roundabout, flying backward and forward in 3D
  • One-tap access to all your Safari favorites.
  • Your most-used apps will get priority on background cycles.
  • New multitasking for all apps — “with great battery life.”
  • Swipe up from bottom of display and reach control toggles for your oft-used settings
  • New gesture from the left edge of the device, it moves you back in an app — it’s a gesture back button!
  • Semi-parallax scrolling in Messages app
  • “You can see behind the icons, it’s really incredible.”
  • “We ran out of felt and wood.”
  • “When you move the device in your hand, it actually tracks your motion.”
  • New Game Center logo and design
  • “It’s unbelievable, it’s just gorgeous. From the typography to the homescreen.”
  • Weather app not only has not active date, but no longer says 73 degrees
  • “You are going to love iOS 7.”
  • “I think there is a profound and enduring beauty in simplicity.”
  • “Ultimately, design defines so much of our experience.”
  • Video : Jony Ive: “We’ve always thought of design of being so much more than the way something works.”
  • “iOS 7 is the biggest change to iOS since the introduction of iPhone. It’s packed with tons of new features, and a stunning new user interface.”
  • “The team at Apple has been working incredibly hard on the latest version of iOS. And today it’s a great thrill that I announce iOS 7.”
  • “This is why we get so excited about working on a new version.”
  • “If you look at the customers using the latest version, it’s not even close.”
  • “Over 90% of iOS users are using the latest version of iOS. That stands in stark contrast to Android.”
  • “iOS blows out everyone else in satisfied users.” Interesting, Windows Phone satisfaction higher than Android on this chart
  • JD Power loves iOS devices. 9 consecutive awards.
  • Mobile shopping traffic is higher on iOS devices. That’s a weird metric.
  • “Just like iOS customers buy more of your incredible apps, they also buy a lot other stuff.”
  • “iPhone users use their phones 50% more than Android users.”
  • “I’m happy to tell you people are using our products substantially more than other products.”
  • “iOS powers the world’s best mobile devices.”
  • Tim is back. “Next we’d like to turn our attention to iOS.” Huge cheers.
  • “We support Safari, IE, and Chrome.”
  • “I’m sure everyone wants to know how this works on Windows.” Chrome and IE being shown off.
  • Image rotation, very speedy. “This is all happening in a browser!” Finally they get some applause for the rotation. Keynote 3D animation, in a browser.
  • Very slick interface for the web, however. Looks more intuitive than Google’s offerings.
  • “Let me tell you a little bit about iWork.”
  • Ooh, iWork discussion…
  • New iCloud icon?
  • Tim is extolling the benefits of Game Center (on iCloud).
  • We now have 300m users of iTunes in the cloud.
  • “You gotta love the Mac Pro. Next I’d like to talk about iCloud.”
  • Tim is back now.
  • Finally, a computer for real Americans, made by real Americans.
  • “This is the future of the Pro desktop. It is coming later this year. It is designed in California, and assembled here in the US.”
  • “It is a stunning product.”
  • 4 USB 3 ports, 6 Thunderbolt ports.
  • It’s 1/8th the volume of the old Mac Pro. WHAT!?
  • OH MY. It’s tiny!
  • “It is a Mac unlike any we’ve ever made.”
  • Supports 4K displays.
  • This delivers over 7 terraflops of performance. C’mon Phil, you just made that up.
  • Dual AMD CPUs. AMD!
  • Thunderbolt 2.
  • The new Mac Pro looks exactly like the Braun KF 20 coffee maker.
  • We’re seeing spherical shapes in a video now.
  • Extremely low sub bass.
  • “The engineers have come up with something truly radical.”
  • “We didn’t just want to make the same version of the desktop idea that everyone has.”
  • Also, MacBook Airs start shipping today.
  • Oh snap. New Mac Pros.
  • 11-inch starts at $999. 13-inch at $1,099.
  • Think about all the data you’ll lose when those mechanical drives fail.
  • New Time Capsules — 2TB or 3TB hard drives.
  • New Airport base stations, entirely new designs. 4-inches by 6-inches.
  • Up to 10 hours of movie playback.
  • If that’s true, it’s fantastic.
  • 11 inch will get 9 hours, 13 inch will get 12 hours.
  • “But the biggest benefit is battery life.”
  • 40% faster graphics.
  • “The MBA is based on Haswell ULT. It’s a great processor for battery.”
  • “We’re really pleased to tell you that we’ve updated an entirely new line of MacBook Airs.”
  • “Good morning everyone. I’d like to talk to you about the MacBook Air.”
  • Phil Schiller is out.
  • Developer preview of Mavericks available today. Final release this Fall.
  • You can select chapters. Gripping stuff.
  • Now working his way through books. They’re books. On your Mac.
  • Also, didn’t Jobs love these faux textures? Making fun of the old look feels a little harsh, though certainly warranted.
  • The scarcity of POIs shown on Apple Maps is striking if you’re a Google Maps user. Paris looks like a ghost town.
  • Beautiful maps on your Mac. I would just double check the directions on Google Maps
  • Demo time, again.
  • Your full library from your iOS devices, available on your Mac.
  • “Finally, we’re bringing iBooks to the Mac.”
  • “We’re providing an SDK to add mapping functions to your apps.”
  • Push directions from Maps on your Mac to your iPhone.
  • “No virtual cows were harmed in the making of this.”
  • New calendar. Leather is gone.
  • Push notifications from apps will push iOS alerts to your Mac. Notifications on the lockscreen. It will also do app updates in the background.
  • Reply right to notifications. Email, FaceTime, Messages.
  • “Next, some improvements to notifications.”
  • Will also remember credit cards. “But you have to remember your own security code.”
  • Looks like Google Chrome sync is coming to Macs and iOS devices — Apple style. iCloud keychain will hold all of your passwords in the cloud, across devices. Safari will also auto-suggest passwords.
  • “We have some more improvements that I think is really going to help you with your browsing. One of them is iCloud keychain.”
  • “And that’s Safari in Mavericks.”
  • Deep Twitter integration into Safari. Almost like a limited Twitter client (as Walt just suggested).
  • It intelligently focuses power on what app / window you’re focused on while working. Very cool.
  • demo time
  • Mail tweaks. “Super glassy smooth scrolling.”
  • “It uses way less energy than Chrome, and when you compare to Firefox, it’s just sad.”
  • Craig going through Safari’s performance wins over competing browsers.
  • New Safari has a sidebar bookmarks bar. Reading lists on the sidebar, also Twitter and LinkedIn.
  • “The engine in Safari is used by over 1.5 billion devices.”
  • “Next let’s talk about Safari.”
  • “In Mavericks, we intelligently align the work of your computer’s power transitions, which reduces CPU activity up to 72%. It’s pretty awesome.”
  • “Now I’d like to talk about some advanced tech in Mavericks.”
  • Using an Apple TV connected display / TV as a second monitor looks handy. An extension of mirroring in some ways.
  • “Mission Control has been supercharged for multiple displays.”
  • Multiple display tweaks are nice. Will make a lot of nerds very happy. Regular people just now hearing about multiple displays for the first time.
  • Applause for tags. Actual, human applause.
  • Tags and tabs. Hot for 2013.
  • You can also drag items into a tag window to add the tag.
  • Craig is just running through tab use. Next up is tagging.
  • These tabs look quite handy.
  • “I’m going to go up here and merge all my windows.”
  • Demo time!
  • “Finally, if you have an Airplay connected HDTV, it acts as a full power connected display as well.”
  • “With multiple displays on the Mac, its always been a powerful way to work.” Dock, menubar now on both displays.
  • Huge cheers!
  • “Next, multiple displays.”
  • “Tags are great for search as well.”
  • Tags for documents. Where ever they are.
  • “We’re bringing tagging to the Mac.”
  • “Next, tagging.” Someone yelled “yes!”
  • “It’s also a great app to take full screen.”
  • So, you can work in the finder with multiple windows, but now you can draw all of those windows together in tabs.”
  • “I want to talk about three of them right now.”
  • “It has great new apps and enhancements.”
  • “For our first CA themed release, we went just to our backyard. OS X Mavericks.”
  • “We want a name for the next 10 years. It’s the places that inspire us here in California. Where OS X is designed.”
  • “We thought maybe we could take this in a different direction. So I’m proud to present: Sea Lion.”
  • “As we turn our attention now to the 10th version, we’ve hit an issue. We do not want to be the first software in history to be delayed because of a dwindling supply of cats.”
  • “Let’s talk about OS X.”
  • Craig Federighi is on stage.
  • “We’re making the best Macs, but we’re not standing still.”
  • “It’s our best-selling release of all time.”
  • “We had lots of innovation for the Mac last year. One of those was Mountain Lion.”
  • “For us it’s never been about making the most. We care more that the Mac is number one in customer satisfaction and quality.”
  • Average annual growth rate for Mac is 15% versus 3% for PCs.
  • “The MacBook has continued to define the future of the notebook. It’s the number one notebook in the US.”
  • “The install base is incredibly strong. 72 million.”
  • “Next I’d like to talk about the Mac.”
  • “On behalf of Apple, I’d like to thank all of the developers here for making such incredible apps.”
  • Tim is back. “I think these guys are going to be incredibly successful.”
  • Anki Drive is available today. “We are a robotics and AI company, and this is only the beginning.”
  • “With Anki Drive we use technology to take gaming to a whole new level. You can play against your friends, or take your chances against the AI.”
  • And the car uses weapons to shoot other cars off of the road. “This is a video game in the real world.” Big applause for that.
  • This is pretty cool — the cars are using AI to try and outsmart and outrace each other.
  •  Boris placed a car on the track and it began lapping the other vehicles. Think those old track racing games you played as a kid. But with no weird pin-track.
  • “Alright, he’s a little camera shy.”
  • “We’re so excited to give you a peek at our first product, Anki drive.”
  • Boris Sofman from Anki is out to talk about the product.
  • “They’re using iOS devices and the platform to bring AI and robotics into our daily lives.”
  • “One thing we love about the app store is that it levels the playing field between large and small developers.”
  • “That’s three times more than all other platforms combined.”
  • “We are incredibly proud this morning to announce we have now paid developers $10 billion.”
  • “We have 375k apps designed for iPad, to take advantage of the full, beautiful canvas.”
  • “Thanks to you we now have 900k apps in the store.”
  • 50 billion apps downloaded.
  • “It’s a fantastic store in a great location. Only Apple can do this.” Well…
  • Honestly, you usually don’t see Germans emote this much. They seem pretty psyched.
  • Now a video showing the opening of the store in Berlin. You’ve never felt this pumped about a retail outlet in your life.
  • We recently opened this beautiful store in Berlin. It was originally one of the first theaters in Berlin.”
  • Tim is now talking about Apple’s retail stores. “The people who work at our stores are passionate about how technology can affect people’s lives.”
  • “We sold out WWDC in just over a minute.”
  • “I’m really glad you liked that. Those words mean a great deal to us, and you’ll see that reflected a great deal today. Welcome ot the Worldwide Developers Conference. You’re going to have an incredible week.”
  • Tim Cook is on stage! Huge applause!
  • The video is haunting, simple, beautiful… flat, admittedly.
  • “How can anyone perfect anything? we start to confuse convenience with joy.”
  • Here go the lights. We’re ready to begin!
  • “Ladies and gentlemen, please switch all electronic devices to silent mode.” And now, upbeat Vampire Weekend!
  • Device are being ordered into silent mode. Everyone’s been warned.
  • 7 minutes lef!
  • By the way, we are now TEN minutes away from keynote commencement. Are you ready? We sure are.
  • By the way, Microsoft’s E3 event is trucking along right this very moment! Microsoft just announced a new Xbox 360! Because, why not?
  • The tone right now is much calmer and more mellow than past WWDC events.
  • Yahoo CEO Marisa Mayer shows up for WWDC.
  • Just spotted Jony Ive in the house. Just in case you were wondering if he’d show.
  • The connectivity there is absolutely brutal. House WiFi: down. Verizon LTE: down. AT&T: barely hanging on.( Be Patient!)
  • 20 minutes left!
  • Apple reps: We’ve added an additional 2000 seats this year at the event.
  • Still about a half hour to go — the very big room is starting to fill out.
  • Tim Cook, meeting and greeting!
  • By the way, we have two folks wearing Google Glass
  • Mr. Cook’s got the top two buttons unbuttoned. Rocking the executive casual look.
  • Image
  • People are taking their seats
  • Apple’s Online Store is now down ahead of WWDC
  • The line at WWDC is crazy right now!


It’s time for WWDC 2013! Apple’s developer conference is going to take place today starting at 10AM PT (8Pm Beirut Time) and of course, we’re super-excited because we know we’re going to see iOS 7 for the first time.

As you probably know, iOS 7 is expected to the first major renovation of Apple’s mobile platform since its very beginning. Under the management of Sir Jony Ive, iOS 7 is said to sport a more contemporary, “flatter” look. However, exactly what new features Apple has in store for us remains to be seen.

 Be sure to stay tuned to Elie Chahine’s Blog as we’re going to cover all the news coming out of

WWDC 2013 for you! The keynote will begin at 1PM ET | 12PM CT | 11AM MT | 10AM PT | 5PM GMT | 7PM CET | 8Pm Beirut.

Felix Baumgartner has landed safely on earth – and in the record books – after a supersonic leap from the edge of space.

Roswell, New Mexico: Extreme athlete Felix Baumgartner has landed on Earth after a jump from the stratosphere in what could be the world’s first supersonic skydive.

Baumgartner landed in eastern New Mexico desert minutes after jumping from 28,000 feet, or 24 miles.

He lifted his arms in victory shortly after landing.

He took off in a pressurized capsule carried by a 55-story ultra-thin helium balloon. He jumped from more than three times the height of the average cruising altitude for jetliners.

Baumgartner was expected to hit a speed of 690 mph before activating his parachute about 5,000 above the ground in southeastern New Mexico.

Congrats Felix! And Thank You For Watching Live The Event On Elie Chahine’s Blog.

Full Review of The New Apple iPhone 5.

Creating an entirely new design meant inventing entirely new technology.

When we envisioned the new iPhone, we landed on a remarkably thin and light design. But it’s nearly impossible to make a device so thin and so light without sacrificing features or performance.

We could have taken the easy way out and designed something more reasonable and less remarkable. But we didn’t. If the technology didn’t exist, we invented it. If a component wasn’t small enough, we re-imagined it. If convention was standing in the way, we left it behind. The result is iPhone 5: the thinnest, lightest, fastest iPhone ever.

iPhone 5 is just 7.6 millimeters thin. To make that happen, Apple engineers had to think small, component by component. They created a nano-SIM card, which is 44 percent smaller than a micro-SIM. They also developed a unique cellular solution for iPhone 5. The conventional approach to building LTE into a world phone uses two chips — one for voice, one for data. On iPhone 5, both are on a single chip. The intelligent, reversible Lightning connector is 80 percent smaller than the 30-pin connector. The 8MP iSight camera has even more features — like panorama and dynamic low-light mode — yet it’s 20 percent smaller. And the new A6 chip is up to 2x faster than the A5 chip but 22 percent smaller. Even with so much inside, iPhone 5 is 20 percent lighter and 18 percent thinner than iPhone 4S.

It's our thinnest display ever.  And it's the first of its kind.

Making a thinner, lighter iPhone meant even the display had to be thinner. Apple engineers accomplished that by creating the first Retina display with integrated touch technology. Which means instead of a separate layer of touch electrodes between display pixels, the pixels do double duty — acting as touch-sensing electrodes while displaying the image at the same time. With one less layer between you and what you see on iPhone 5, you experience more clarity than ever before. All on a display that’s 30 percent thinner than before.

Never before has this degree of fit and finish been applied to a phone. Take the glass inlays on the back of iPhone 5, for instance. During manufacturing, each iPhone 5 aluminum housing is photographed by two high-powered 29MP cameras. A machine then examines the images and compares them against 725 unique inlays to find the most precise match for every single iPhone.

Look at iPhone 5 and you can’t help but notice the exquisite chamfer surrounding the display. A crystalline diamond cuts this beveled edge. It’s what gives iPhone 5 its distinctive lines. Fitting for a phone so brilliant.


Aluminum and Glass Body

The back of iPhone 5 is made of anodized 6000 series aluminum — the same material used in Apple notebooks — with inlays along the top and bottom made of ceramic glass (on the white and silver model) or pigmented glass (on the black and slate model).


Precision-Matched Inlays

During the assembly process, each iPhone 5 aluminum housing is photographed by two high-powered 29MP cameras. A machine then compares the images with 725 uniquely cut inlays to find a precise match.

Sapphire Crystal

Although the surface of the iSight camera is as clear as glass, it’s not made of glass. It’s actually sapphire crystal, whose hardness is second only to diamond on the scale of transparent materials. That means the surface of the lens is far less likely to scratch.

Diamond-Cut Beveled Edge

A crystalline diamond is used to cut the chamfers of iPhone 5. This process gives the beveled edge its beautiful sheen.

Instead of starting with the speaker, we started with the ear.

It’s not easy to create earbud-style headphones that not only feel good in your ears, but also sit securely in your ears. That’s because everyone’s ears are different. Using optical scans combined with silicone molding, Apple designers created 3D models of various ear types to find a common shape across many different people. That shape led to the unique look of the new Apple EarPods. Unlike traditional circular earbuds, their design is defined by the geometry of the ear. Which makes them more comfortable for more people than any other earbud-style headphones.

They’re more stable and durable, too. Apple engineers asked more than 600 people to test over 100 iterations of the Apple EarPods. Testers ran on treadmills in extreme heat and extreme cold. They performed various cardio workouts. They were even asked to shake their heads side to side, up and down. The result: Apple EarPods provide stronger protection from sweat and water, and they’re remarkably stable in the ear. Which means they stay in, even when you’re on the go.

It’s not just about comfort.  It’s also about acoustics.


At the same time Apple designers were trying to define an ideal earbud shape, Apple sound engineers — acousticians — were focused on improving sound quality. First, they established a target sound for the Apple EarPods. That target: a person sitting in a room listening to high-quality speakers.

The biggest determinant of what you hear from any speaker is the movement of its diaphragm. The inward and outward motion is what creates sound. But earbud speaker diaphragms are typically made from a single material, which can limit sound output.

So Apple acousticians re-engineered an earbud speaker diaphragm with both rigid and flexible materials to minimize sound loss and maximize sound output. Adding to the superior audio quality are strategically placed acoustic vents. The most notable of these vents is the one located in the stem of each EarPod. It allows air inside the stem, which acts as an acoustic chamber, to flow out. So you hear deeper, richer bass tones. The overall audio quality of Apple EarPods is so impressive, they rival high-end headphones that cost hundreds of dollars more.

The thought and consideration we put into our products go well beyond design.

How a product looks and performs matters, but so does its impact on the environment. That’s why nearly every Apple product is made from highly recyclable materials like aluminum, and why we refuse to use harmful toxins in our components.

Every iPhone starting with iPhone 3GS is free of brominated flame retardants (BFRs) and polyvinyl chloride (PVC). That includes our newest iPhone — iPhone 5. In fact, Apple has one of the strictest BFR-free and PVC-free standards in the industry. And we expect the same from our suppliers. We go so far as to disassemble our products into individual components and materials in our Cupertino lab. Then we test them using many methods, including X-ray fluorescence spectroscopy and ion chromatography. We do this to ensure that every product we release meets our environmental standards.

4-inch Retina display. It’s not just bigger. It’s just right.

More display means more to see.

Anyone can make a larger smartphone display. But if you go large for large’s sake, you end up with a phone that feels oversize, awkward, and hard to use. iPhone 5 features a 4-inch display designed the right way: it’s bigger, but it’s the same width as iPhone 4S. So everything you’ve always done with one hand — typing on the keyboard, for instance — you can still do with one hand. On a larger canvas that lets you see more of every web page. More of your inbox. More events on your calendar. Even more apps on your Home screen.

It’s more vibrant, too.

This isn’t just a larger display. It’s a larger Retina display. At 326 pixels per inch, it has a pixel density so high your eye can’t distinguish individual pixels. And as stunning as the Retina display is on the iPhone 4S, this one gives you 18 percent more pixels for an impressive 1136-by-640 resolution. Colors get a boost, too, with color saturation that’s 44 percent greater than before. So with iPhone 5, the games you play, the words you read, the images you see, and the apps you love look and feel incredibly vivid and lifelike. For big-time entertainment, iPhone 5 lets you watch widescreen HD video in all its glory — without letterboxing.


iPhone 5 is nearly 9 millimeters taller than iPhone 4S, but it’s the same width. So it’s just aseasy to type with one hand.

Ultrafast wireless. Connect to fast data networks. The world over.

LTE. The right way.

You rely on your iPhone. So a thin, light design and outstanding battery life are important to you. But so is a fast data connection. LTE wireless technology is built for speed, but adding it to a phone can create bulk and drain battery life quickly. iPhone 5 does LTE the right way — optimized for better battery life and designed for ultrafast connectivity in a thin profile. The very things you want most from your smartphone.2

Next-generation cellular and wireless connectivity.

iPhone 5 supports more networks all over the world. That includes advanced networks such as HSPA, HSPA+, and DC-HSDPA. Browse, download, and stream content at ultrafast speeds. Dual-band 802.11n wireless connectivity accelerates your Wi-Fi experience, too — up to 150 Mbps.3

A6 chip. Performance and graphics up to twice as fast. With battery life to spare.

Faster CPU performance.

With the new A6 chip, just about everything you do on iPhone 5 is noticeably faster — up to twice as fast compared with the A5 chip. So apps launch, web pages load, and email attachments appear almost instantly.

Faster graphics.

The A6 chip also offers graphics performance that’s up to twice as fast as the A5. So you can power through graphics-intensive apps and games. And enjoy higher frame rates for smoother, more realistic gameplay.

Even better battery life.

Not only is the A6 chip custom designed to be fast, it’s custom designed to work with iOS 6 to be extremely power efficient. So even at its accelerated speed, iPhone 5 has more than enough battery power to last throughout the day — up to 8 hours of browsing on a cellular connection, up to 8 hours of talk time, and up to 10 hours of video playback time.

iSight camera. The world’s most popular camera now captures more of the world.


iPhone is the most popular camera in the world. For good reason. Photos look so stunning, it’s hard to believe they were taken with a mobile phone. And everything that made the iSight camera in iPhone 4S the world’s favorite is now on iPhone 5 — and then some. The new panorama feature lets you capture everything from a family reunion group photo to a jaw-dropping shot of the Grand Canyon. With one smooth motion you can shoot up to an impressive 240 degrees. The gyroscope, A6 chip, and Camera app work together to create one seamless, high-resolution panorama up to 28 megapixels.

Even better features.

The Camera app also features improvements including 40 percent faster photo capture, better low-light performance, and improved noise reduction. So you can snap more shots with more detail and clarity than ever before. 

Enhanced HD video recording.

Imagine sidesplitting, adventure-filled, must-see flicks produced by you and shot on iPhone 5. Record stunning 1080p HD video with the iSight camera. Improved video stabilization helps prevent shaky footage. Face detection for up to 10 faces means everyone can have a moment in the spotlight. You can even take still photos as you record, so you can capture small moments while shooting a big one.

FaceTime HD camera.

You use the front-facing camera on iPhone 5 to make FaceTime video calls. And now those calls can happen over a cellular connection if Wi-Fi isn’t available.5 The quality of FaceTime video calls is so surprising, it’s as if you’re in the same room with whoever’s on the other end. You can also use the front camera for taking self-portraits or recording 720p HD video.

All-new Lightning connector. Smart. Durable. Reversible.

A new way to get connected.

Making iPhone 5 thinner and lighter required a pivotal change: replacing the 30-pin connector with something newer, smaller, and better. Introducing the Lightning connector. It features an all-digital, eight-signal design that’s significantly more durable than the 30-pin connector. Another brilliant feature of Lightning: It’s reversible. Which means there’s no wrong way to plug in the cable.

Lightning to 30-pin Adapter.

Soon many iPhone accessories will be Lightning compatible. But if you have one that depends on the 30-pin connector, you can still connect it to your iPhone 5. Simply use a Lightning to 30-pin Adapter (sold separately).

Maps. Take a turn for the better.

Maps designed by Apple.

The new Maps app gives you a better way to find your way. Map elements are vector based, which means graphics and text are incredibly sharp, even when you zoom in. Pan around, and you’ll instantly notice how smooth and responsive Maps is. Need directions from Point A to Point B? Maps not only shows you how to get there, it tells you — out loud, turn by turn. Maps also gives you real-time traffic information and reroutes you to avoid delays. For a completely new perspective, switch to Flyover and explore major metro areas from above with photo-realistic, interactive 3D views.

Siri. Even more of what you’re asking for.

Just ask Siri.

Siri is the intelligent assistant that helps you get things done, just by asking. Talk to Siri as you would to a person: “Do I need an umbrella?” or “Any modern art museums around here?” or “Where’s the closest ATM?” Siri not only understands what you say, it knows what you mean. It figures out the right apps to use to find the right answer. Then, just like a personal assistant, Siri provides you with the information you need.

New Siri features.

With iOS 6, Siri understands more questions, knows more answers, and gives you a lot more to talk about. Ask Siri about sports scores and stats, where to eat, what movies to see — even ask Siri to make Facebook posts or tweet for you. And Siri is fluent in more languages, so it does more things in more countries.

iOS 6. The world’s most advanced mobile operating system.

The foundation of iPhone.

At the core of every iPhone, iPad, and iPod touch is iOS. It includes all the built-in apps you use every day and all the intuitive technology — like Multi-Touch and Siri — that makes iPhone so advanced.7 With every free iOS update comes even more capability for your devices. You’ll find the latest version, iOS 6, already installed on iPhone 5. So right out of the box, you get more than 200 new features to make the things you do every day even better. 

iCloud. Your content. On all your devices.

Everything you need. Everywhere you go.

iCloud is built right into iPhone 5. Just turn it on and you’ll have instant access to all the things you need, whether you’re on your iPhone, iPad, iPod touch, Mac, or PC.8 New features in iOS 6 let you do even more with iCloud. Share the photos you want with the people you choose using Shared Photo Streams. Locate, lock, and recover your misplaced phone easier than ever with Find My iPhone. Browse a web page on one device and pick up where you left off on another device using iCloud Tabs. And that’s just for starters.

Built-in Apps

iPhone 5 is a remarkable device. The same goes for the apps that come with it. Because they achieve the perfect balance of everything you need to do with everything you want to do — from emailing your boss to filming your road trip — on the large, 4-inch Retina display.

From the App Store

There are over 700,000 apps available from the App Store — many of them free — to make iPhone more capable, more indispensable, and more fun.9 Sign in to the App Store with your Apple ID, browse lots of categories, and download any app you want.






Put what’s on your iPhone on your HDTV. AirPlay wirelessly streams content from your iPhone to Apple TV, so you can watch it on the big screen.10 Turn on AirPlay Mirroring, and whatever you do on your iPhone — tapping and scrolling, playing a game, even typing — appears on your HDTV at the same time.







Print right from your iPhone over Wi-Fi with AirPrint. There’s no software to download, no drivers to install, and no cables to connect. With just a few taps in Mail, Photos, Safari, or iBooks, you can send whatever’s onscreen to an AirPrint-enabled printer.