Apple surpasses Coca-Cola to become world’s most valuable brand!

Apple has overtaken Coca-Cola as the new most valuable brand in the world, according to a new report from brand consulting firm Interbrand. The move puts an end to the beverage company’s 13-year reign as #1. The firm calculates that the Apple brand is worth in upwards of $100 billion. And it says that its … Continue reading Apple surpasses Coca-Cola to become world’s most valuable brand!