Apple officially unveils the iPhone 5C, iPhone 5S with Touch ID, new colors and iOS 7 Kicks off September 18!

Apple has launched the iPhone 5C, a lower-cost device designed to appeal to buyers that want to get in on the iPhone action, but don’t want to shell out for a top-end model.

The 5C was announced today at Apple’s launch event in Cupertino, California.

The device will come with a polycarbonate shell and the option of a green, white, blue, pink, or yellow “soft-feel” silicon rubber surround.

Key hardware specs include a 4-inch Retina display, 8-megapixel camera and the same A6 processor found in the iPhone 5. There’s also an HD forward-facing Facetime camera too.

On contract, prices start from $99 in the US for the 16GB version and $199 for the 32GB model. The colored cases are an additional $29 each. Pre-orders start from September 13 and the handsets are due to go on sale from September 20 in the US, UK, Australia, China, Canada, France, Germany, Japan and Singapore.

While extending the range by adding in lower tier models is not traditionally a territory Apple has been willing to dabble in, the move to include a model with changeable, different colored shells reflects Apple’s desire to make a bigger impression in markets like China, as well as in Europe and domestically.

Apple announces the iPhone 5S

 

Apple has finally announced the next member of the iPhone family, known simply as the iPhone 5S .

The device was introduced today at a launch event in Cupertino, California. As well as coming in silver, gold and grey, the iPhone 5S comes running iOS 7, which brings a new look and new notifications to the platform, as well as features like AirDrop and a new 3D tabbed UI for Safari.

Under-the-bonnet, the device uses an all new A7 chip which Apple said is the first time a 64-bit chip in a smartphone; the end result is over “twice as fast” as the previous generation, Apple said.

As well as giving the processor a bump in perfomance, Apple has also introduced a “Motion coprocessor” so the device can tell if you’re stationary, walking or driving.

If your mind turns to battery life at this point, Apple claims the 5S has up to 250 hours of standby time and 10 hours of LTE browsing.

The camera on the device has also been overhauled for the new iteration to include an F2.2 aperture lens and a dual LED flash – one white and one amber for better color balance in the images. It also includes auto-image stabilization. As well as this, the camera has slow-motion capability too, thanks to the ability to capture 720p video at 120 frames-per-second (fps).

As well as focusing on beefing up the camera capabilities, Apple has also added a biometric finger print sensor (buried inside the ‘home’ button) called TouchID that is 170 microns thin and scans your sub-epidermal skin layers. All of which is to say, you can unlock your phone without needing a pass code or can even scan your fingerprint to carry out actions in apps, like authenticating iTunes purchases.

Pricing for the device, on a 2 year contract, is set at $199 for the 16GB model, $299 for the 32GB model and $399 for the 64GB option. Pre-orders start from September 13 and the handsets are due to go on sale from September 20 in the US, UK, Australia, China, Canada, France, Germany, Japan and Singapore. By the end of the year, it should be available in more than 100 countries, Apple said.

Apple traditionally releases a more dramatic redesign of the iPhone hardware every other year, and the overall design of the iPhone 5S keeps true to this cadence, with minor tweaks here and there but the same overall look.

iPhoto, iMovie, Pages, Numbers and Keynote apps to be free on all new iOS 7 devices

Apple iPhoto, iMovie and the iWork suite for iOS will be free for “all new iOS 7 devices”. That’s the exact wording Apple used so it’s unclear if existing iDevice users that qualify for an iOS 7 upgrade will be getting the same kind of treatment or if they will still have to pay for those apps.

Once you get a new iOS 7-running iPhone, iPad or iPod Touch, the OS will automatically offer you to download those apps.

So, you will get the five apps (iPhoto, iMovie, Pages, Keynote and Numbers) for free, saving you cool $42, which is what they used to cost so far.

Apple iOS 7 updates kick off September 18

Apple has just announced the iOS 7 update will become available on all compatible iGadgets on September 18. The update will be distributed for free, of course.

The iOS 7 is compatible with iPhone 4 and above, iPad 2 and above, iPad mini and iPod Touch 5th generation.

Apple has also announced it will supply all iOS 7 devices with iPhoto, iMovie, Pages, Numbers and Keynote apps for free.